Big agency thinking and execution for small businesses, non-profits and individuals.
RightLeft Consulting was founded in 2017 with the idea that smaller companies should be able to look, communicate, advertise, sell, and market what they do with the same thinking and executions that larger agencies do for large companies. For six years, we have helped companies set record sales goals, streamline their businesses, rename and rebrand their companies to restructure for growth, create new sales funnels that didn't exist before, create a culture of brand centric thinking that elevates everything at the business, determine how to hire the right people, created logos, designed interior spaces, created custom music and jingles, brought to life new brand looks that made them proud about what they do, and we have fun while doing it because we take the work serious, not ourselves. If you are a small business, non-profit or individual who's always wondered how the larger companies do it, you've just found a partner that will take you there.
BIG AGENCY THINKING FOR A MUCH SMALLER PRICE
Our all-in-one approach of right and left brained humans drastically lessens your costs, not your results
We are able to provide large agency thinking and creative execution for businesses at a fraction of the price of almost anyone else out there. We know what you’re already thinking. That’s what everyone promises. We can’t argue that. But here’s the difference.
Marketing and advertizing agencies charge you by the hour for multiple levels of account management, project management, designers, researches, Vp’s that you’ll never meet, large and impressive office space, interns, and CEO vacations. How do we know this? Because we’ve worked inside of them. Hourly rates are by person, not for the whole agency. A simple one-hour meeting with 5 people could cost you over $875 at $175 an hour. The simplest of tasks can cost $10,000 or more.
This happens because agencies are still designed by buckets, meaning this person is a copywriter, this person is a web designer, this one a strategist, a media buyer, a social expert, a project manager, a communications lead... the list goes on. What does this mean for you? If you want a brochure and some ads for a campaign on social media, you'll be paying, by the hour, for all of the people above and who knows what else.
At RightLeft Consulting & Design, we have all-in-one options, as in, all-in-one human beings. We only staff people who are right and left brained. People who are able to strategize and plan while also being able to deliver creative that matches larger agencies. The same person will take you through your brand strategy and planning, they'll create your website and creative for your campaigns, they will load and launch all of your assets and then report back on how everything is doing. We are also all remote so you are not paying for our brick and mortar overhead because we don't have it.
While you might not get that fancy client dinner with us, what you don't lose is the experience. From Disney to Las Vegas, we have a combine 30+ years in the business working on some of the largest brands in the world.
We don't have fancy treats, a super hip and cool office, or an agency full of people. But small businesses, non-profits and individuals don't need those things. You need big agency thinking without the big agency cost. And that is what you get from RightLeft Consulting & Design.
Our specialties
Brand anchoring and strategy
Logo and creative brand design
Creative concepts and advertising executions
PR and communications
Website design
Paid social media advertising and content creation
Company summit planning and executions
General consulting on where your trouble spots are
A sample of who we've worked with. Plus, click on select client logos below to see how we have elevated their web presence with a fully customed website.
Our specialty:
WHY BRAND MATTERS MOST
Anchoring your efforts is where we'll start
A company’s brand can be described as many things. Its beliefs, its product, its quality, its look. The list goes on. But what a brand is above everything else is an anchor to all future efforts for the company. A company of any size is just floating if it doesn't find its values, establish the proof points, begin planning, develop internal communications, create an outer-facing consumer brand, focus on PR and CR planning of your brand, and incorporate your new anchor in your advertising. Sounds like a lot of work, right? And who has time for it? That's why this is our specialty. We not only understand the deep importance of brand strategy, but we know how to do this for your business that is easy for everyone to understand, implement and live out each and every day.
A solidified brand anchor keeps everyone on the same page, helping your entire business to move forward and easily make decisions that aren't a guess but right. Without it, a company will always be adrift. From the owner to the intern, anyone can decide on any given day to proceed in the wrong direction, make a choice on a new product that is incorrect or deliver something that permanently damages the company. Even worse, you might miss your company’s greatest opportunity to excel.
According to Forbes, a consistent brand across all elements and channels of your business can increase your revenue by 23%*. Additionally, 48% of consumers base their opinion on their first interaction or purchase** and 60% of millennial consumers demand a consistent brand^. Finally, 82% of investors are more willing to invest if the company has a strong brand^^. So should you
RightLeft and its associates are a team with decades of experience to anchor your efforts for the years to come leading to faster growth, better consumer loyalty and easier work for your teams as you grow. It takes the guess work out of what you do. We can't say it enough, this is the most important work that often goes without attention for most small businesses. And it just happens to be our specialty.
*Source: Forbes **Source: Adweek ^Source: Bulldog Reporter ^^Source: Forbes
MEET BRIAN KUNNARI
Founder/Principal Strategist
Brian has the unique balance of right and left brained thinking, tapping into both sides to achieve superior results in creative and strategic ways. Brian is a positive, pro-active and natural leader with 20+ years of integrated marketing, communications, and advertising experience both on the agency and client side previously working on campaigns for APS, St. Joseph's hospital, Cox Business, Avnet, First Solar, and more. His career has crossed from creative execution and strategy to account services, client management, project management, crisis communications, copywriting, branding, website design, strategic development for Fortune 110 Companies to non-profits, and even as a music composer in the entertainment industry.
Brian lives in Peoria, Arizona with his wife, Stacey, and two daughters where they are frequently seen hanging out at Cardinals games, at Disneyland, searching for good food and wine, or decorating their yard (and even neighbors) for Christmas.
You're going to dig working with him. But you're going to dig the results even more.
Let's chat!
If you are a small business owner, non-profit or individual who is looking to up all, or part, of your brand, advertising, marketing or communications game without breaking the bank, let's connect. You'll learn quick that we are in business to do good work with good humans. And hopefully, we can help elevate your business for the growth you deserve. Fill out the form below or call us direct at 602.695.5709 for a free chat.